Intentional Business Growth
January 27, 2022
Like most entrepreneurs, when I bought AppIt Ventures, I truly dove in head first. Armed only with a personal commitment to do software better—with passion, empathy, transparency, and a deep concern for our customers’ outcomes—and a certain knack for finding, and hiring, good people, I jumped into the deep end. And, like many entrepreneurs, I was praised for this boldness; after all, it takes a lot of bravery, and a fair amount of recklessness, to venture into the great unknown that is starting your own business. But that’s just the beginning. How does a business pivot from that initial blind push into significant and lasting growth?
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