As a business owner or decision maker, you may be wondering if investing in app development is the right decision for your organization. Here are 3 reasons why it is.
Over the last several years, our interactions with our mobile devices have skyrocketed. With over 4 million mobile apps available on the market today and 218 billion app downloads in 2020 (Source: Statista), it's clear that companies of all sizes are investing in new app development to better reach and engage their users.
If you're on the fence about whether or not your business should invest in new app development, this article is for you. We'll highlight three critical reasons to build an app (mobile and web-based) for your business. We'll also provide tips on getting started and maximizing your overall results through marketing.
Today, sharing and storing proprietary and customer data is a highly prevalent topic, especially in the healthcare, finance, non-profit, education, logistics, and government industries (among many others). In addition, cybersecurity in small businesses is a growing issue as malicious attacks on SMBs continue to surface daily.
Even the slightest breach can lead to devastating financial and legal consequences for businesses, potentially wiping them out altogether. As you grow and scale, segmenting your users and implementing data analyses becomes more and more critical for making well-informed business decisions. Furthermore, protecting your IP and user data becomes even more vital as you acquire more users and learn more about who they are and their behaviors.
Mobile and web-based applications can offer additional security for companies and their users. This reason is a big motivator for businesses that take the leap and invest in building their own app.
Note: Most iOS and Android apps today are encrypted by default, but developers should still follow best practices to ensure they are utilizing the highest level of security for both organizations and their end-users. Web-based applications can include web application firewalls (WAFs) and other security measures.
Learn how Lionshare Negotiations added security by turning their sales training into a web-based application for their users.
Not sure if your existing application is usable, scalable, and secure? Get an unbiased technical assessment of your application with a code audit.
Staffing for a 24/7 support team to assist your customers, employees, and partners is costly. So how do you offer the same level of high-quality service both on and off the clock and help foster engagement and brand loyalty?
Businesses of all sizes have been turning to custom solutions to increase their reach, drive engagement, and improve user experience. This shift to digital has been primarily due to evolving user behavior.
In a study done by eMarketer, US consumers spent approximately 3 hours a day on their phones in 2019, an 8% increase from the prior year.
By mapping out your existing user experience and leveling up and re-creating that experience in an app, you are offering an accessible and convenient solution that communicates with users on their terms. Furthermore, you've created a new method of communication that often empowers users to self-serve their own needs.
Learn how the myColorado™ App gives Colorado residents a simple, secure, and convenient way to access state services right from the palm of their hand.
Custom software has opened the door for businesses to maximize their unique workflows, collaborate remotely, and streamline business operations through tools like automation and data analyses. Apps have played a massive role in this transformation.
In-app features such as employee scheduling, food ordering, incident reporting, in-app-purchasing, and document uploading (to name a handful) have helped drive efficiencies across industries with digital automation. Many of these processes were previously manual or managed in spreadsheets and were entirely dependent on an individual or a team to fulfill a service or request.
Your clients, customers, and employees are vital to the health of your business. Across all industries, apps allow businesses to replicate their processes and communication, resulting in consistent and predictable outcomes, driving sales, and improving user satisfaction.
Equip your users with the right tools to be more productive and efficient in carrying out day-to-day functions. As a result, you'll achieve better outcomes with less effort.
Learn how spreadsheets can be bad for business and solutions and tips for improving your overall organizational efficiency.
Mobile and web-based applications have had amazing impacts on businesses around the world. 2019 Top 10 SMB Technology Trends survey found that 76% of small and medium businesses agree strongly that digital transformation has had a noticeable impact on their business.
With added security, increased user engagement, and more efficient operations being just 3 of many reasons to build an app for your business, it's no wonder that companies feel this way.
Approach your app development strategy by asking the vital question, "How is my application going to improve the lives of the people I serve and my employees," and set out on a quest to solve that mission. The positive impact on your business will be quick, and your ROI will be noticeable.
Chat with one of our experts about your app idea. Consultations are confidential, and we'll answer any questions you may have.
AppIt Ventures is a leading Denver-based mobile app design and development firm. We have provided innovative solutions on time and budget for several firms across many industries, including but not limited to healthcare, business services, and logistics.