4 Ways Attorney Mobile App Solutions Can Help Increase Referrals

September 12, 2015
lawyer sitting at his desk with a mobile device

As an attorney, you understand that referrals are essential to expanding your practice. The power of word-of-mouth marketing cannot be overstated, as clients are more likely to hire an attorney who has been recommended to them. However, asking for referrals can be awkward, even after delivering exceptional service and achieving excellent results. You may worry that your client is dissatisfied with the outcome and that soliciting a referral would be inappropriate.


However, this is not always the case. Clients who have had a positive experience with your services are often happy to refer you to others. Referring someone to a competent and effective attorney reflects well on the person who makes the recommendation. Moreover, clients who help their friends or family members by recommending you know that they are putting them in good hands. Thus, you should not only request referrals, but also make the process as simple as possible for your clients.


One way to achieve this is by utilizing mobile app solutions, which make it easy for clients to refer your services to others. A customized mobile app can include features such as a referral button, blog, news updates, user reviews, and more. A recent study found that 64% of American adults use smartphones to search for legal services every day. Therefore, a custom mobile app can have a significant impact on your referral rate.

Here are four ways a custom attorney mobile app can benefit your practice:

1. Stay Connected with Clients

By providing your clients with a mobile app, you establish a direct connection with them. People carry their smartphones everywhere they go, so your app allows you to remain in touch with them by sending notifications about recent updates and news. Clients can also contact you with any questions they may have or use the referral button to refer you to others.

2. Expand Your Network

Each client has the potential to connect you to several prospects, and a custom mobile app makes it easy for them to refer you at the touch of a button. By having your app readily available, clients can refer you anytime, anywhere, whether at work, lunch, or a family outing.

3. More Reviews Equals More Clients

Including a review feature in your mobile app enables clients to leave reviews quickly and easily. They can read previous reviews and leave one of their own, highlighting their experience. Client testimonials can help potential clients decide whether to hire you to handle their legal needs.

4. Competitive Advantage

By having a custom mobile app, you can give your practice a competitive edge. Many law firms do not have a website or mobile app, yet more and more people use smartphones and tablets to conduct business. By offering your clients a mobile app, you show that you keep up with the latest technology trends and make it convenient for them to reach you when they need you.

Further reading: How to Know When You Are Ready to Build an App

Creating a custom mobile app for your practice is not as challenging as you might think. Contact us today or book a complimentary project call to see if mobile app development is the right choice for your law practice.

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