We formally launched AppIt Ventures in February 2012, but our story really began in the latter half of 2011. Like many individuals with app ideas, co-founder Rob Carpenter had a limited budget and was looking for ways to create his first app – one that would make it easy for entrepreneurs to write business plans. He looked in the app store and found there weren’t any apps for writing business plans. Seeing this as a huge opportunity, Rob found an affordable app developer and although it took a bit longer than expected to build, he launched the app in late 2011!
Around the time of his app’s launch, Rob joined the Rutt Bridges Venture Capital Fund at CU Denver. He instantly hit it off with one of the senior members that would be stepping down, Jeff Macco (another co-founder of AppIt Ventures). They met over coffee, discussing everything from gold mines in Alaska (Jeff’s first startup investment), to mergers & acquisitions, and finally the business plan app. The app had only been live for a few days and sales were already taking off. Overjoyed with the success, Rob & Jeff started giving each other high fives and discussing all the opportunities to build amazing apps (because high fives are cool, right?).